Businesses join hands to promote water conservation

Speaking at the launch ceremony marking World Water Day, World Meteorological Day, Earth Hour 2026, and the program “Children and Youth in Action for Clean Air and a Sustainable Future” on March 21, Pham Minh Duc, Deputy General Director of Tan A Dai Thanh Group, said he was particularly impressed by the message of the song “This Earth Is Ours” performed by children at the event.

According to Duc, if the Earth is a shared asset, then every individual has a responsibility to protect it and use resources in a sustainable and efficient manner.

He emphasized that the program’s message on water and clean air is highly practical, as these are two fundamental elements of life. Water, in particular, is not only an essential resource but also a measure of sustainable development.

As a company operating in integrated water solutions, Tan A Dai Thanh Group recognizes that economic growth must align with environmental protection. Its products, from water storage tanks to water treatment systems - have helped millions of households access safe and efficient water use. The company has also actively participated in environmental initiatives, particularly the Earth Hour campaign over the years.

In response to the program, Duc said the group has contributed product packages from its water ecosystem as part of its corporate social responsibility, joining the Ministry of Agriculture and Environment in spreading sustainable values to the community.

Notably, Duc underscored a core message: water conservation must begin with each individual. Simple daily actions - such as pouring only the amount of water needed, turning off taps when not in use, and reusing water appropriately, can make a meaningful contribution to protecting this vital resource.

He also expressed confidence in the younger generation, especially adolescents and youth, as a pioneering force in promoting water conservation awareness and environmental protection. When awareness is translated into concrete action, positive change can spread throughout society, contributing to a greener and more sustainable future.