"The journey of nurturing future generations" by De Heus impresses at GEFE 2024

As part of the Green Economy Forum and Exhibition (GEFE) 2024, organized by the European Chamber of Commerce (EuroCham) in Ho Chi Minh City, De Heus Group left a strong impression with its compelling message, "The Journey of Nurturing Future Generations".

The De Heus booth quickly emerged as a focal point for many attendees, attracting significant interest with its engaging displays and informative content.

De Heus Vietnam's participation in the event not only highlighted the company’s role as a leader in sustainable development but also represented a significant step forward in its collaboration with strategic partners and local farmers. The company is dedicated to continuously enhancing the agricultural value chain while working to reduce environmental impact.

De Heus Group, with a legacy of over 100 years, has firmly established itself as a leading symbol of quality and sustainability in the animal nutrition industry.

At GEFE 2024, representatives from De Heus Vietnam took the opportunity to share their innovative initiatives and long-term vision for sustainable development. Through a series of in-depth discussions, they focused on key topics such as building a green future, implementing sustainable production practices, and exploring effective solutions for carbon emission reduction.

These themes are at the core of De Heus's strategic objectives, as the company aims to tackle the increasingly pressing challenges associated with rising food demand while simultaneously safeguarding natural resources. By prioritizing both agricultural productivity and environmental responsibility, De Heus is committed to creating a more sustainable agricultural landscape that benefits both farmers and the broader community.

For example, De Heus Group has successfully implemented an aquaculture model that minimizes carbon emissions while also researching feed production methods aimed at optimizing efficiency and reducing negative environmental impacts.

De Heus Vietnam goes beyond merely focusing on product development; it is firmly committed to training and creating career opportunities for young individuals who are passionate about sustainable development.

During this event, the company highlighted various career pathways within the green sector, aiming to inspire the younger generation to engage actively in building an agricultural system that is clean, safe, and environmentally friendly.

These initiatives not only support De Heus in developing a sustainable workforce but also play a vital role in fostering growth within rural communities. The design of the De Heus booth presented a "green" space that effectively communicated the company’s narrative about its efforts to create a sustainable value chain.

Visitors were given the chance to directly engage with De Heus's innovative solutions designed to optimize resources, promote the reuse of materials, and minimize waste.

The booth garnered extensive praise and quickly emerged as a standout feature of GEFE 2024, showcasing De Heus's clear vision for continuous improvement in order to meet global sustainability standards.

On this occasion, De Heus was also honored to receive the "Green company of the year" award from the Dutch Business Association in Vietnam (DBAV). This recognition highlights the company's steadfast efforts in sustainable development and environmental protection.

De Heus is commited to continuing its partnership with farmers by delivering optimal animal nutrition solutions that enhance the livelihoods of local communities. The company emphasizes that its mission goes beyond merely achieving business growth; it is equally focused on generating a positive and enduring impact within society.

Through these efforts, De Heus aspires to establish a sustainable agricultural framework for Vietnam, while also inspiring numerous other businesses in social responsibility and environmental stewardship.

Over the three days of GEFE 2024, De Heus has solidified its position as one of the leading enterprises in the field of sustainable agriculture, contributing to global goals for green and sustainable food production.